Welcome to Nilde Benjamin
Hello, I’m Nilde, born and raised in the north of Brazil, where I grew up under the loving care of my grandmother alongside my three sisters. With our mixed heritage—a mother with African roots and a father with a European background—our hair care rituals became a cherished part of our lives, with my grandmother dedicating weekends to nurturing our locks. I vividly remember those Saturday afternoons, the scent of coconut shampoo filling the air as we prepared for church on Sundays, my hair strong, shiny, and full—so much that it felt like a crown.
However, as I grew older, hormones, changes in water, and exposure to chemicals took their toll on my once-healthy hair, and as my priorities shifted, I began neglecting the care my hair deserved. Countless products failed to restore what I had lost, leading me to try extensions, but finding quality hair that was both beautiful and affordable proved difficult. Seeing my struggle, my partner and I decided to explore the hair market, rejecting cheap, mass-produced options in favor of ethically sourced, high-quality hair. Today, I am proud to offer premium extensions that I’ve personally vetted, sourced from real donors who are paid fairly, ensuring every strand tells a story.
I want my customers to trust me and know I am committed to providing not only exceptional hair but also valuable advice to keep their extensions beautiful for a long time, helping them rediscover the confidence and joy that comes from hair they truly love—just like I felt on those special Saturday afternoons.